Ad Meter 2023: PopCorners Breaking Bad
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USATODAY
Ad Meter 2023: PopCorners Breaking Bad
Stars from Breaking Bad return for this PopCorners commercial. Be sure to vote for your favorite Super Bowl ad with Ad Meter! Go to admeter.usatoday.com
Feb 8, 2023
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TIGHT TIGHT TIGHT! Here's how the Breaking Bad Popcorners ad compares to the original scenes they recreated. | IGN
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Motivation | Mindset | Success on Instagram: "PopCorners took a $7 million gamble on a Super Bowl ad — just 30 seconds, broadcast to 115M+ viewers. But the real strategy wasn’t the airtime… it was the storytelling. They brought back Bryan Cranston and Aaron Paul — the faces of Breaking Bad. Not just celebrities. Symbols of a cultural era people are still obsessed with. The ad tapped into nostalgia, shared memory, and fan culture — all wrapped inside a simple snack commercial… and the results wer
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Motivation | Mindset | Success on Instagram: "PopCorners took a $7 million gamble on a Super Bowl ad — just 30 seconds, broadcast to 115M+ viewers. But the real strategy wasn’t the airtime… it was the storytelling. They brought back Bryan Cranston and Aaron Paul — the faces of Breaking Bad. Not just celebrities. Symbols of a cultural era people are still obsessed with. The ad tapped into nostalgia, shared memory, and fan culture — all wrapped inside a simple snack commercial… and the results wer
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Filmoviment ® | In 2023, PopCorners made a bold move during the Super Bowl, spending about $7 million on a 30-second ad that reunited Bryan Cranston and... | Instagram
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Boss Motivation Luxury on Instagram: "PopCorners invested $7 million in a 30-second Super Bowl ad that reached over 115 million viewers. Featuring Breaking Bad stars Bryan Cranston and Aaron Paul, the campaign went viral and doubled the brand’s sales within weeks. Before the ad, PopCorners held around 3% of the U.S. snack market, which grew to over 6% post-campaign, with sales surging past $100 million annually. This bold marketing move showed how a high-risk, high-reach strategy - blending cele
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Marketing | Advertising on Instagram: "In 2023, PopCorners pulled off one of the smartest Super Bowl marketing moves ever—by bringing back Bryan Cranston and Aaron Paul as their legendary Breaking Bad characters. They spent nearly $7 million on a 30-second spot… and it was worth every dollar. The ad showed them “cooking” PopCorners in true Breaking Bad fashion—a nostalgic twist that instantly blew up online. Fans loved it, critics loved it, and the internet couldn't stop talking about it. The re
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