This clip from 1970s Florida promotional film “When You Need It Bad, We've Got It Good” encourages northern viewers to leave their dreary and perilous winter climate for the year-round sunny beaches of Florida. The indignities of the frigid winter cold are traded for relaxation and swimming in the warmth of Florida’s tropical oasis. Two variations of the sprawling titular theme song play in this clip. One is similar in style to the commercial folk-pop of the era, while the other recalls a suspen
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This clip from 1970s Florida promotional film “When You Need It Bad, We've Got It Good” encourages northern viewers to leave their dreary and perilous winter climate for the year-round sunny beaches of Florida. The indignities of the frigid winter cold are traded for relaxation and swimming in the warmth of Florida’s tropical oasis. Two variations of the sprawling titular theme song play in this clip. One is similar in style to the commercial folk-pop of the era, while the other recalls a suspen
1.5K viewsOct 1, 2023
FacebookState Archives of Florida
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