The publisher plans to continue utilizing "sustainable" microtransactions.

Ubisoft claims that microtransactions can be a positive experience for gamers, as they 'make the player experience more fun' ...

Why beat the game when you can just buy the resources you need in games like Assassin's Creed? Heck, Ubisoft says it's more ...

Assassin’s Creed Shadows unfortunately has a Microtransactions Store same as in Origins/Odyssey/ValhallaI’ve been against ...

In its annual financial report, amidst a lot of red ink, Ubisoft plainly says its monetization practices make its games ...

Ubisoft has boldly claimed that microtransactions are making their premium games more fun, and unsurprisingly, nobody agrees.

Ubisoft has revealed in an annual financial report that it believes the microtransactions it puts in its games actually make ...

Microtransactions are big business at Ubisoft. The publisher today reported earnings for the latest period, and one slide from the company's presentation mentioned that add-on content was a "major ...

Microtransactions will decide Ubisoft’s fate. ... Management said that in 2020, it is expected to release five notable titles, and micro-transactions will be a significant part of them.

Ubisoft just announced that it will add microtransactions to ‘Assassin’s Creed Unity.’ Is Ubisoft about to the assassinate its cash cow with this bold and controversial move?

Ubisoft claims microtransactions make the player experience more fun by offering optional customization and faster progress ...

Whether players agree with Ubisoft’s definition of “fun” or not, the company’s stance is now on record. For better or worse, ...