Samsung TV Plus Unveils Exclusive New FAST Partnerships with the Jonas Brothers, Spotify, and Top Creators Mark Rober and Dhar Mann/ New Suite of Action-Oriented, Data-Driven Solutions Reinvents the ...

Harmonic's cOS Virtualized Broadband Platform Simplifies the Transition to Distributed Access Architecture, Enabling Faster Connectivity and an Evolutionary Path to Fiber ...

In her role as Contributing Editor, Streaming Media, Nadine Krefetz focuses on how technology will drive change in the media industry. She writes on Generative AI, Adtech, and a wide range of cloud ...

The buzz around contextual targeting is ramping up in the online advertising world, with the promise that it will solve issues surrounding privacy, transparency, and more. But where is its impact ...

Streaming Media's Nadine Krefetz will moderate the Streaming Media Connect May panel 'Server-Guided Ad Insertion (SGAI) and the Future of Streaming AdTech.' SGAI arguably combines the advantages of ...

The last two weeks of April saw the release of two data-rich research reports from Adtaxi and IAB, which revealed some encouraging, if not especially surprising trends about the ongoing shift from ...

Club Canela, the first fully integrated in-app streaming rewards program of its kind, has been launched by Canela Media, a leading technology and innovation-driven multicultural media company. Its ...

Streaming Media's Nadine Krefetz will moderate the Streaming Media Connect May panel 'Server-Guided Ad Insertion (SGAI) and the Future of Streaming AdTech.' SGAI arguably combines the advantages of ...

With the latest Nielsen data confirming average time spent by consumers on streaming is almost level with that of linear TV, it’s no surprise streaming will be front and center for most of the ...

Historically, the prevailing assessment of programmatic advertising in the agency world has been that it doesn't provide the desired transparency in terms of where an ad ran or a clear picture of the ...

The media landscape in the Middle East continues to see a rise in OTT platforms, regional content creation, and expanding viewer expectations, which means the demand for agile, comprehensive QC and ...