If we’re all born wildly imaginative, why do so few of us still believe it? And more importantly, why does it matter?

Dubai's Woohoo restaurant features Chef Aiman, an AI system that reduces kitchen waste by creating new dishes from discarded ...

Team creativity can be measured in primary care, according to a new study at Columbia University Mailman School of Public ...

Another critical factor is security and compliance, especially in finance, real estate and healthcare. With the deeper ...

You can’t rush brilliance. Good creative work needs time, energy, and collaboration. When clients and creative teams spend meaningful time together, especially during product ideation, briefs improve, ...

Creativity has a branding problem. When many people think about creativity — especially people who don’t consider themselves to be creative — artists immediately come to mind. Sculptors ...

Creativity comes anytime we need to question the rules, status quo, or even ourselves. Creativity comes from many sources, including socialising, problem solving and play.

Outwardly, we praise innovation. Inwardly, we harbor a visceral aversion to it, studies have found. By Matt Richtel Creativity is lauded as vital, and seen as the lifeblood of great entertainment ...