Predicting Customer Lifetime Value (CLV) is one of the most critical tasks that businesses undertake in order to improve customer retention and optimize marketing strategies. The present paper ...

Following backlash for killing lifetime loyalty discounts, Verizon is offering some disgruntled customers $20 off their bill for a year ...

Our survey reveals that Verizon customers are leaving the carrier in droves due to recent bill increases and removed loyalty discounts.

Tired of Verizon increasing your bill and removing perks? Here are some Verizon alternatives you'd be better off with instead.

Verizon customer perk phone plan changes eliminate Apple Arcade and Google Play Pass benefits as wireless competition intensifies.

Tesla customer loyalty was massively impacted by Elon Musk’s decision to back Donald Trump. Retention sank by almost 35 percent according to new S&P Global figures reported by Reuters.

Consistent customer engagement maintains interest and encourages repeat purchases. Meeting customer needs ensures ongoing loyalty. Focused retention efforts enhance customer lifetime value and boost ...

Will there be fallout from Verizon’s most recent price increases and their loyalty discount removals? It’s far too early to tell, and since they recently posted their Q2 numbers, we’ll have ...

On the latest episode of Service Drive, Corey Smith offers insight into how fixed ops leaders can improve retention.

For subscription-based companies, especially those in the telecom sector, customer attrition is a serious problem. Using machine learning techniques and the Telco Customer attrition dataset, this ...