Guiding global brand protection and enforcement strategies for leading fashion and beauty companies, Katherine McMorrow is a ...

Press Advantage, a press release distribution service, announced the public release of its proprietary Branding Stack methodology, a comprehensive framework designed to help businesses build lasting ...

The most effective way to measure the health of one’s brand is by looking at returning customers. If you have built enough strength in your brand’s trust and consistency, you naturally build brand ...

Josh Oshinsky joins Business Insider as Vice President of Creative Strategy on the Global Marketing and Sales team.

Other automakers are cutting prices in China to stay alive, putting pressure on profit margins of foreign and Chinese brands ...

Jascha Kaykas-Wolff leverages AI to build a new brand, transforming traditional processes with tools such as ChatGPT, Claude, and ElevenLabs.

The Xbox Ally X isn't the handheld console the name implies. But it's still sold out, despite debuting as fans rage against ...

ShipStation reports that outsourcing ecommerce fulfillment can enhance efficiency and customer experience, but requires ...

Brandon Barber Coaching announces a powerful new era: the husband-and-wife coaching duo joins forces to bring 40 years of ...

Understand the importance of authority in online communities and its impact on trust and consumer behavior today.