Google's new user intent extraction research shows the direction they're taking for the next generation of on-device AI ...

While experimentation is essential, traditional A/B testing can be excessively slow and expensive, according to DoorDash engineers Caixia Huang and Alex Weinstein. To address these limitations, they ...

For this test, we’re comparing the default models that both OpenAI and Google present to users who don’t pay for a regular ...

Microsoft alone runs approximately 100,000 A/B tests each year to continuously optimize products. A famous Gmail experiment, ...

Traffic and links remain Google's core publisher strategy. Personal Context is still in internal testing. Google acknowledged publisher struggles directly. Google isn't ruling out new ways to work ...

Google is testing out its new AI tool called "Learn Your Way," which turns educational texts into an interactive experience. NBC News' Gadi Schwartz talks to Google's Dr. Courtney Heldreth and tests ...

Michelle is Lifehacker's Associate Tech Editor, and has been reviewing games, laptops, phones, and more for over 10 years. She is based in New York City and holds a master's degree from NYU. December ...

Every year when the state’s school testing results are reported in the newspaper I cringe. Not because I don’t want some accountability for our school district, but because of how unhelpful the ...

Artificial intelligence is showing up everywhere in Google's services these days, whether or not people want them and sometimes in places where they really don't make a lick of sense. The latest trial ...

Follow ZDNET: Add us as a preferred source on Google. When I walked into a conference room in Google's San Francisco building last week, I expected to find the typical tech briefing setup with rows of ...

We now know what Google's ongoing tests for AI Mode ads look like. An SEO consultant named Brodie Clark spotted the company inserting ads into query results from its AI Mode. These ads show up in the ...