David Nelson, co-founder and CEO of Limelight Inc., has spent over two decades in digital media. Here, he shares his perspective on how automation, data, and collaboration are reshaping the ...

Tomás works as a Global Supply and Partnerships Lead at Kayzen. He has been in the adtech industry for over six years, the last four at Kayzen, focusing on managing supply partnerships as well as ...

Cadent Inventory Manager implements a rigorous supply onboarding process, only integrating CTV partners that Jounce Media classifies as direct paths to premium inventory. Moreover, the SSP restricts ...

New York, NY — [January 6, 2026] —AdExchanger, part of the Chief Marketer Network, today announced the launch of Programmatic AI, a new spring industry event debuting May 18–20, 2026, in Las Vegas.

During the first Trump administration, we promulgated new regulations for accrediting agency recognition that restored a college’s freedom to select an institutional accrediting agency that best ...

Amazon is letting advertisers get their audio spots in front of more ears through an expanded pact with iHeartMedia for programmatic ads. Under the deal, users of the Amazon DSP (demand side platform) ...

NEW YORK—ITN and the sell-side advertising company Magnite have announced the launch of what they are billing as the industry's first Local Linear TV Private Marketplace. The launch follows an earlier ...

AdCP’s creation is a testament to the fundamental changes AI is driving across all sectors of the advertising industry. While many investments in AI have been in data analysis and campaign ...

Rocks are the unsung heroes of landscaping. They don't need water, pruning, or fertilizer, and yet they continue to do the heavy lifting in beautiful landscapes all over the world. From defining ...

REDWOOD CITY, Calif.--(BUSINESS WIRE)--PubMatic (Nasdaq: PUBM) today launched its AI-powered monetization platform purpose-built to put publishers back in control of their yield, data, and demand. As ...