The evolution of programmatic advertising and why it’s in an organization’s best interest to understand—and take advantage—of the approach. The Fast Company Executive Board is a private, fee-based ...

Assertive Yield, the leading revenue management platform for publishers, has just released its AY Industry Insights Report for Q3'23. “The release of our latest report not only showcases our ...

Tomás works as a Global Supply and Partnerships Lead at Kayzen. He has been in the adtech industry for over six years, the last four at Kayzen, focusing on managing supply partnerships as well as ...

The majority of advertisers plan to increase investment in programmatic;Contextual targeting stands out as a viable alternative to the cookie; CTV investment will be pulled from linear TV by close to ...

Jay Glogovsky, vice president of revenue operations and analytics for The New York Times, will be speaking at Programmatic I/O in Las Vegas from May 23-25. Click here to register. In the post-cookie ...

Are we witnessing the golden age of programmatic advertising in MENA? Programmatic’s foray into the Middle East and North Africa presents a unique blend of opportunities and challenges. This evolution ...

New York, NY — [January 6, 2026] —AdExchanger, part of the Chief Marketer Network, today announced the launch of Programmatic AI, a new spring industry event debuting May 18–20, 2026, in Las Vegas.

REDWOOD CITY, Calif. & SINGAPORE--(BUSINESS WIRE)--Amobee, a global digital marketing technology company serving brands and agencies, today announced it has partnered with Place Exchange to launch one ...

Categories: Review the latest tools and platforms that boost performance marketing efforts across paid, search, and affiliate channels.">Performance Marketing Tools, Alastair is a veteran of several ...

NEW YORK, Jan. 16, 2024 (GLOBE NEWSWIRE) -- Today, Proximic by Comscore (SCOR), Comscore, Inc.’s programmatic targeting division and a leading provider of audience and targeting solutions for ...