“Did you wear sunscreen today?” reads a smattering of blue bubble letters across the front window of Korean beauty store Senti Senti’s new location in Williamsburg, New York. The shop — founded in ...

A Korean American woman is speaking out about the beauty standards in Korea and the harmful effects they had on her growing up. Adeline Kim (@adelinehkim), 23, who was born in the United States but ...

South Korea's capital city, Seoul, has grown from a million people in 1945 to more than 10 million people today. Contemporary Korean art has exploded at a similar pace but in less time, since the end ...

Propelled by interest in all things South Korea, Amorepacific, the cosmetics giant, is expanding its reach into the United ...

This figure was even higher for Generation Z respondents, with 58% of those born after 2000 saying they pamper themselves with “lengthy” beauty or grooming treatments at least once per week, compared ...

The Korean beauty market is among the top 10 global beauty markets. Korea is one of the few countries with "functional cosmetics." There’s face powder in panda palettes, hand gel in gummy bears and ...