SocialPeta has partnered with Reforged Labs to release the report “2025 Global Mobile Game Marketing Insights & Creative Breakdown”, offering an in-depth look into the latest creative and marketing ...
Unlock the secret to lasting user loyalty by applying the science of human relationships to your CRM strategy. Robert Vaternam, CRM Lead at Zasta, draws compelling parallels between the dynamics of ...
On December 4th, Business of Apps ran a webinar in partnership with Verve that featured speakers from Verve, Dataseat, and Kochava. Moderated by Nicole Weiss, the session focused on how Connected TV ...
In our latest episode of App Talks, David Murphy spoke with David Quinn, VP of Strategy and Partnerships at Gummicube, to ...
If you manage user acquisition, chances are that your day probably starts with a familiar routine: dozens of campaigns and hundreds of placements to take ...
Do you want to stop chasing new users and start keeping the ones you have? Join Sangeeta Jash, VP of Marketing at CleverTap, as she shares her blueprint for success: a strategic approach to ...
Ready to add a new, profitable channel to your marketing portfolio? In this essential session, Mariana Kuiken, Growth Marketing Team Lead at Zalando, shares the precise strategic groundwork her team ...
Ready to find the next major source of growth for your app? Don’t miss this high-impact panel where top growth experts from diverse verticals will break down the precise methods they use to drive ...
AI is no longer optional – it’s the competitive edge. This essential panel discussion brings together industry leaders who are successfully leveraging AI to rewrite the rules of app growth. Featuring ...
What makes a quick commerce customer loyal? Sebastian Reyes Diaz, Principal Growth, Global Retention at Flink, reveals the exact formula for maximizing user frequency and boosting overall ...
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