Search back and remember. I know it feels like a million years, but it’s actually just been a couple weeks since US District ...

To keep up with the growing popularity of B2B creator marketing, LinkedIn is expanding access to BrandLink, its video ad tool ...

Roku acquired subscription streaming service Frndly TV for $185M and reported Q1 revenue of $1 billion. But its Q2 outlook ...

Reddit’s stock soared nearly 18% in after-hours trading on Thursday thanks to a revenue beat in the first quarter.

Emarketer is predicting tariffs could lead to a $2.78 billion to $4 billion decline in linear TV upfront spending, but CTV ...

Ad-supported television made up 72% of all TV viewing in the first quarter of 2025, according to Nielsen’s newly announced Ad-Supported Gauge.

Most sell-side curation deals appear in line with typical SSP take rates and resemble how publishers have long done business ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

The dramatic art-filled lobby of Miami’s Hotel Fontainebleau was overtaken by the trappings of ad tech this week for the ...

The Trade Desk’s (TTD) take rate has been one of the most sensitive topics in programmatic advertising for the past decade.

Off-site advertising is a logical extension. But would PayPal ever decouple its data from the ad tech? Apparently not.

According to Mobian's Jonah Goodhart, agentic AI tech will help the programmatic biz “move past the age of randomly picking ...