The Arizona State Sun Devils football program is currently rostering a potential future-altering player heading into the 2025 season - perhaps more than one. S ...

With the NIL just now here in West Virginia, I believe it will help him financially coming into college. But as fa ...

Tennessee has agreed to an apparel deal and return to adidas as a partner, meaning the school is set to leave Nike as a ...

Despite prepping for the upcoming season, Auburn Tigers head coach Hugh Freeze continues to work on recruiting for the future. Being a college coach requires the ability to multitask, juggling several ...

Jasmine Jordan led Jordan Brand's early NIL focus on women athletes, recognizing their business value through higher ...

The University of Kansas received one of the largest donations in college sports history earlier this week. David Booth presented the Jayhawks with a gift ...

Bryce Slay becomes one of the first major NIL deals to come out of a Charlotte high school and a legacy player at Marshall ...

Rahsul Faison's playing status for the 2025 college football season remains uncertain. The transfer running back does not know if he'll be on the field ...

Get a behind-the-scenes look at how university officials in Oklahoma are navigating revenue sharing with student athletes.

West Virginia has become the latest state to approve legislation for amateur athletes to receive compensation for their Name, ...

During The Joel Klatt Show, Tom Brady highlighted the potential negative impact of NIL deals on college athletes' mindset and priorities.

Beginning Friday, August 8, 2025, West Virginia high school athletes can cash in on their name, image, and likeness. NIL has ...