Big NIL Value Attached to Texas Tech's 2027 5-Star Commit originally appeared on Athlon Sports.

From Kansas City to University of North Carolina, he navigated NIL negotiations as a college basketball sensation.

Haley and Hanna Cavinder didn’t just play college basketball — they rewrote its future. From becoming the first athletes to ...

What do you expect, Mr. Goodman. You have entitled, prima-donna’s riding around in their new wheels, vaping and smoking dope. Welcome to the new world of college football at Auburn University.

Michigan State legend Earvin "Magic" Johnson sees the issues that his friend Tom Izzo has to endure in this current age of ...

The NIL landscape has changed drastically across college sports since the NCAA adopted it in 2021, but that doesn't mean we can't still have fun commercials. L ...

Jaiyn Collingwood, a 2026 small forward from Sidwell Friends High School (Washington, DC), has narrowed his college choices to seven, with Maryland among the fi ...