Mattel is releasing an Ilona Maher Barbie as part of its new campaign with international rugby stars to encourage girls to ...

From club runners to elites, the power of connection is uplifting women to achieve even greater things in our sport ...

Ilona Maher is a Barbie girl ... in a rugby world. The 2024 Olympic rugby bronze medalist for Team USA is being honored with ...

New Zealand rugby legend Portia Woodman-Wickliffe will have a Barbie doll modelled on her.

How women's sports is bringing in new brands and getting traditional sports sponsors to show up in different ways ...

The partnership unites female-led, operator-driven expertise and global infrastructure to unlock access to high-growth sports assets New York, New York–(Newsfile Corp. –) – Apex ...

EMMA HAYES was at home in the fall of 2023 when the text came from her agent, telling her that her dream job—head coach of ...

Liv Cycling sponsors women’s racing teams and competitions, like the Tour de France Femmes, in addition to community clubs. Athlete involvement in the creation of products helps, too. It’s really what ...

England Red Roses star Ellie Kildunne has been honoured with her own Barbie doll alongside US sensation Ilona Maher.

Madi Smith transitioned from team manager to Allen Park Cabrini's first female kicker. Smith plays soccer, basketball and golf along with football.

In June 2021, I wrote an article for Sportico exploring the debate over whether college athlete NIL contracts should be subject to state sunshine laws. Back then—those heady, almost nostalgic days ...

Objective To examine prevention strategies and potential modifiable risk factors (MRFs) for sport-related concussion (SRC) and head impact/head acceleration event (HAE) outcomes in female, woman ...