A press release’s headline is one of its most important required features. A well-written headline should be as descriptive as possible within Business Wire’s 250-character limit (including spaces).

Public relations (PR) professionals tend to have a lot on their plate. From organizing media tours to responding to press requests, we’re willing to bet your day is packed. That’s why some PR pros use ...

As a public relations professional, you're well aware of the challenges that come with crafting the perfect press release. You need to grab attention, convey key information and entice journalists to ...

NEW YORK, Aug. 20, 2025 /PRNewswire/ -- Actual Agency today announced the launch of The LLM-Native Press Release, the first open source template designed to help companies maximize the discoverability ...

A well-written press release is an introduction to your company and increases your visibility as an industry expert within your community and beyond. You can create a brilliant press release even if ...

WHETHER YOU’RE A RETAILER announcing a store opening or a vendor announcing a market event, knowing the difference between a press release and a pitch, when to use them, and how to write them ...

Public relations is the lifeblood of any successful business, and press releases are key to maintaining and growing a company’s reputation. In this guide to press releases, we’ll detail how to ...