Google updated its documentation on how the Google Ads auction works to say, “We run different auctions for each ad location.

Microsoft's Bing, PrivacyWall and Info.com were among the search engines that won a quarterly auction by Alphabet's Google to show up as search options on new Android devices in 31 European countries.

The Justice Department is pushing a federal judge to force Google to sell its AdX advertising exchange and overhaul its ad ...

One of the most powerful tools for competitive intel sits right inside your Google Ads account: the Auction Insights report. As long as you’re spending money on Search and Shopping, you can get an ...

Google retains Chrome and Android. It'll also have to share data with AI rivals, which could accelerate web traffic declines.

Google is willing to cough up more advertising data to publishers to fix its illegal monopoly over digital advertising ...

Alphabet's Google is seeking to avoid a forced sale of part of its online advertising business in its latest face-off with ...

Google will not have to sell its Chrome browser to remedy its search market monopoly, a federal judge ruled Tuesday, but the tech giant will have to share some of its data with competitors among other ...

It was the second time in a year that a U.S. court found that the company had acted illegally to remain dominant. By David McCabe Reporting from Washington Google acted illegally to maintain a ...