Explore the best B2B campaigns of the year. Get the B2B Marketing Awards Winners Report 2025 for insights driving commercial ...

The Drum Awards Festival celebrates the B2B leaders pushing brands toward clearer ideas, stronger stories and measurable growth. Follow jurors like Pierluigi Cumo as they define what effective B2B ...

From operating in survival mode to finding flexibility, four B2B marketers discuss the ups and downs of going it alone.

Claiming events are “more important than ever”, B2B brands explain how they map their event portfolio to “every stage of the ...

As part of B2B Month, leading creatives from agencies including Stein, The Croc and Park & Battery (all three of which ...

The shift to less-is-more marketing isn’t about doing less work. It’s about doing more of what really matters.

Analysts and researchers have been saying it for years: Video is the future of B2B content marketing. And in 2021, that projection still holds up. Marketers across all segments are realizing the ...

The 12th Annual Strategy & Planning Series (SPS) four sessions on demand to help you plan creating a new hybrid workplace in ...

B2B selling is complex, requiring companies to connect with multiple parties provided by targeted sales leads, and to clearly showcase their value.

Learn how digital twins help B2B marketers prevent leaks, reduce costs, and de-risk product launches through secure ...

Too many great ideas are lost between the brief and the boardroom. Risk aversion, short-term KPIs, and consensus thinking ...

LinkedIn data shows that trusted brands that spark conversations and create buzz convert more leads, with events being one of the most powerful ways to nurture relationships. Ninety-seven per cent of ...