There is no evidence that Coca-Cola reported its Latino workers to U.S. Immigration and Customs Enforcement (ICE) or apologized for doing so, as claimed in a widely shared narrative on social media.

In early 2025, a rumor that Coca-Cola called U.S. Immigration and Customs Enforcement agents on its own immigrant employees began spreading on social media. The claim spread on X, Threads, Reddit, Instagram and Facebook,

Why people are boycotting Coca-Cola – and did they really call ICE on their own employees? - A viral TikTok video claims, without evidence, that ‘thousands of Latin American workers’ were fired in Tex

The first president to receive a Coca-Cola for his presidential inauguration was George W. Bush. Because there is no evidence that Coca-Cola reported its own workers to ICE, we rate this claim False. Wilmer Hale, The Coca-Cola Company Exclusion of Shareholder Proposal by National Legal and Policy Center, Dec. 23.2024

Coca-Cola faces a growing TikTok-fueled boycott over unverified claims it fired Latino workers and reported them to ICE, with the company remaining silent.

A 2025 Coke boycott was launched across Latino communities over rumors that Coca-Cola called ICE on its employees and fired others. Pro-immigrant social media users are now working to educate people on which products the company owns and suggesting alternatives, especially Pepsi, as former customers accuse Coke of “betrayal.”

The number of detainees in ICE custody without a conviction or pending criminal charges increased by more than 1,800 in the first two weeks of February.

Nassau County Executive Bruce Blakeman joins a list of mostly Southern leaders to advance President Donald Trump's mass deportation plan, as Nassau becomes the second county in New York to partner with U.S. Immigration and Customs Enforcement under a program to arrest and help deport immigrants with no legal status.

Latinos, making up nearly 20% of the U.S. population, are mobilizing against Coca-Cola due to alleged ties to Trump’s policies.