Meet the judges of The Drum Awards. We celebrate the best in brand-building and creative strategy, and our Judge of the Day ...

Weight Watchers has outlasted diet fads, rebrands and even logic. But this time, it’s not carbs or keto that brought it down ...

For example, around the world, fans have added Oasis to more than 97m user-generated playlists on Spotify and while she may ...

The work by ad agency Grey London and photographer Ale Burset shows people trying not to spill their drinks in busy ...

A seismic shift in the social media universe looms, with the trial’s outcome having the potential to redefine how platforms ...

We sat down with The Drum Network agencies Momentum Worldwide, Verve, NVE, TRO, Ykone UK and M&C Saatchi Sport & ...

Influencing is no walk in the park. Charlie Oscar’s Hannah Cooke thinks we’ve set the bar way too high for content creators, ...

The ‘Other Hand’ campaign is based on the fact that 99% of people eat Cheetos with their dominant hand. Chris Bellinger of D3 ...

WFA head of policy Gabrielle Robitaille gives The Drum a rare glimpse into what the world’s biggest brands are saying behind ...

Reddit doesn’t get the recognition it deserves for being the platform that best brings people together online. Abigail Posner ...

The intersection of AI and neuroscience holds great promise for marketers. Joe Newcombe of Dentsu explains how its ...

Nike was quick off the mark after Rory McIlroy won his first Masters tournament and completed a career grand slam – a feat that does not come around often.