AI Max quietly turns all keywords into broad match and blurs reporting, making it harder for advertisers to see what’s really ...

Google has changed its search bar on the Google home page by adding the ability to upload a file or an image, and then the ...

Meta’s latest research shows that Reels ads designed natively for the platform can significantly boost purchase intent, and ...

ChatGPT is currently down for many users of the popular OpenAI service. When you try to ask ChatGPT a question, you likely ...

Google is simplifying lifecycle marketing by letting advertisers target high-value and lapsed customers directly from Google ...

Actionable insight: Mobile is where the disruption from AI Overviews hits hardest. For industries like healthcare and gaming, where the mobile “Below %” rate is disproportionately high, securing top ...

Black Friday 2025 shows rising ad costs but strong engagement, making post-click optimization more crucial than ever for advertisers.

OpenAI CEO Sam Altman ordered an urgent ChatGPT quality overhaul and paused advertising plans to focus on strengthening the ...

Industry studies offer conflicting takes on AI search. See why the data diverges and how to evaluate the impact on your site ...

Ad developers will need to move to ticket-based troubleshooting and deeper diagnostics to keep campaigns running smoothly.

AI can generate keywords at scale, but semantic techniques provide the structure and signal quality needed to keep PPC and ...

OpenAI appears to be testing ChatGPT ads, with new Android clues and a user report hinting that the rollout may be getting ...