News

To be clear, the problem wasn’t AI. The problem was the strategy holding it all together. And not because you didn’t know ...
Learn how to bring AI agents into your PPC workflow. From simple tasks to multi-agent systems, here’s how to automate smarter ...
Writing for Google and real people? These six SEO copywriting pillars will help you do both – without sounding robotic.
Google's new 1st Order Promotions for Shopping ads let merchants automatically offer exclusive discounts to first-time customers.
This new feature acts like a privacy compliance scorecard, giving Excellent or Good scores your Consent Mode setup.
Whalen was known for her relentless pursuit of providing value with your content and shepherding the industry to a more ...
Google Ads no longer auto-selects the Display Network for Search campaigns, giving advertisers more control and helping ...
Search isn’t a platform. It’s a behavior – and it’s fracturing across AI, social, and SERPs. Is your strategy ready?
Google Ads has added a new “Conv. value (incl. predicted)” metric that blends actual and forecasted data, giving advertisers ...
Get clear on what’s changing in Google Ads – and how to stay competitive in the new AI-first Shopping landscape.
Multimodal discovery blends voice, visuals, and AI insights. Learn how to evolve your SEO to meet the demands of this new ...
Google is expanding its Commerce Media suite to give brands and retailers AI-powered tools across platforms like Search, ...