You could be forgiven for thinking the Altman-Musk rivalry begins and ends with ChatGPT vs Grok, two generative AIs slamming it out for internet mindshare. But peel back the layers just a little bit,

The long-running rivalry between tech titans Sam Altman and Elon Musk reignited this week with a public clash over Apple's App Store rankings and alleged manipulation of the X algorithm.

US District Judge Yvonne Gonzalez Rogers ruled on Tuesday that Musk would face allegations of weaponized legal claims and continued social media attacks against his former business colleague-turned-rival Sam Altman, and the artificial intelligence company that they co-founded together, which produces ChatGPT.