Walmart is testing ads in its new AI shopping agent, Sparky. The effort could lead to the monetization of chat experiences, which are expected to transform the way people shop. The world’s largest ...

Walmart wants to jump-start Black Friday shopping with a couple of ads in NBC’s Thanksgiving football broadcast that will let viewers visit a virtual store. Viewers will be able to scan QR codes that ...

Walmart Connect last week made the latest addition to its suite of offerings for advertisers, launching a Display Advertising API that expands the onsite display ads that its partner agencies can ...

If there were any lingering doubts about who wears the crown in the global retail kingdom, Walmart (WMT) just silenced them(they are the highest revenue retailer ...

Walmart Inc. (NYSE: WMT) is quietly testing ads inside its new artificial intelligence shopping agent, Sparky — signaling a future where chatbot-powered recommendations become a major money-maker for ...

Walmart (WMT) may bring advertising to its Sparky shopping tool as it explores additional uses for its agentic AI search agent and new ways to monetize chat-driven shopping. In an effort to stay ahead ...

Walmart Inc.’s WMT third-quarter fiscal 2026 performance highlighted a sharp acceleration in its global advertising business, raising an important question about whether ads are becoming a more ...

After announcing plans to purchase the company in February, Walmart has officially closed on its deal with Vizio, buying out the TV maker for over $2 billion, and it’s all about ads. Walmart confirmed ...

Walmart heiress Christy Walton's advertisement in The New York Times over the weekend has led some consumers to threaten a boycott of the retailer. The ad promoting a nationwide anti-Trump protest has ...