Ford is finally pulling the sheet, at least partway, off the affordable electric pickup it […] ...

Ford's US$5 billion bet to stave off competition from beyond America's borders is steadily taking shape. CEO Jim Farley ...

Ford may be reassessing its short-term electric plans and investing more in hybrids and gas powertrains in the face of weak ...

Ford CEO Jim Farley shared a bit more about the mysterious pickup on social media on Thursday.

Ford says its upcoming mid size electric pickup could hit a $30,000 price by radically rethinking how trucks are built, but ...

Ford's top boss shared four photos from inside the Louisville assembly plant — including an early glimpse at the upcoming $30,000 pickup.

Ford is betting on its new Universal EV platform to compete with BYD and other leading Chinese brands. The first UEV-based model will be a mid-size electric pickup that Ford says will start at around ...

Ford will unveil several models priced under $40,000 by 2030 and one of them should be the $30,000 pickup truck that will sit ...

Ford F stock fell 0.72% Thursday on mid-size electric pickup reveal as automaker pivots to EREVs after F-150 Lightning ...

Ford’s upcoming $30,000 electric pickup won’t be limited to a rear-wheel drive setup Dual-motor all-wheel drive is also coming to the affordable EV truck. The automaker’s EV chief also confirmed that ...