The ‘soft baddie makeup’ trend is essentially a subtler approach to full-on ‘baddie makeup,' which was smokey eyes, defined brows, darker lips and sharper contours. This season, though, we’re ...

Razor-sharp cheekbones and heavily contoured jawlines have dominated our feeds for quite some time, but the beauty tide is turning. From red carpets to runways, both beauty experts and novices are ...

One of the fashion industry's most high-profile supermodels across the 80s and 90s, Cindy Crawford has been a style ...

In this video, An Knook demonstrates a soft makeup look that is suitable for various occasions. She showcases a simple eye look and shares the products used throughout the tutorial. **PRODUCTS USED:** ...

Emily Atack is a master of the soft glam makeup look, and there’s one smudgy cream eyeliner that’s her secret to a smokey eye ...

As we settle into spring, beauty’s latest vibe is clear: soft glam is blooming. Think: radiant skin, diffused blush, and a glossy lip that feels more effortless than edited. But don’t confuse this ...

In Bustle’s Beauty Detail, we dive into the beauty bags of our favorite talents for intel on the rituals that keep them glowing. Here, Meredith Duxbury tells Bustle about her soft-girl era of beauty, ...

Let your inner punk rock girl come out with bleached eyebrows and the perfect '90s deep brown lip. This look uses mascara and liner that are in the same colorway as the lipstick to create a ...

Katie Jane Hughes is one of the most beloved celebrity makeup artists. While she’s most recently become Dua Lipa’s right-hand glam guru, giving her the most stunningly chic looks with a bit of edge, ...

The name on every beauty girlie’s lips: Rare. Amid a sea of other celeb makeup brands, Selena Gomez’s is one of the standouts, delivering hit after viral hit. One such launch that has remained in the ...

Selena Gomez has had plenty to celebrate lately. After getting engaged in late 2024, the 32-year-old got major nods during awards season, dropped a new makeup innovation, and released a No. 1 album — ...

No matter how pallid a goddess is after spending months in the underworld, her lips are still pomegranate tinted and juicy.