Marketers, how much power do you have over pricing? New data shows that a surprisingly high number of your peers are deeply involved in pricing decisions. How companies price what they sell can range ...

Writer, editor, and translator. Experienced in blogging for marketing, translation, localization, and foreign languages with a degree focused on English Language and Literature from Boğaziçi ...

Discover how to choose and implement competitive pricing tools that optimize your retail strategy. Learn evaluation criteria ...

The current business world is becoming increasingly competitive, with industries being flooded by businesses offering similar ...

LONDON--(BUSINESS WIRE)--Quantzig, a global analytics solutions provider, has announced the completion of their latest article on the five different pricing strategies to increase sales. All ...

Everyday low pricing, high and low prices, leader pricing, there are a lot of general strategies firms may use to set their overall pricing strategies. It is why you know to go to some stores only ...

SaaS pricing can be a confusing and costly affair. The wrong move can be costly and spell trouble. We asked to experts weigh in and share strategies that work. The SaaS industry is laden with products ...

Whether a company manufacturers or buys products wholesale, it has to have a product marketing strategy to get its products into consumers' hands. Most product marketing strategies begin with an idea ...