Pantone recently announced its 2023 Color of the Year: Viva Magenta. The brand describes the shade as a “crimson red tone that presents a balance between warm and cool.” Pantone highlights a color ...

Want to predict the next Millennial Pink? Check out Pantone Color Insider, a new tool from Pantone. It will allow you to tap into color trends around the world in real time. Billed as a “color trend ...

Posts from this topic will be added to your daily email digest and your homepage feed. is creative director, managing art and design for The Verge. Since joining in 2021, her work has won ASME design ...

Pantone is not political, true. But its trend forecasters keep their manicured fingers on the pulse. And in this moment, I’m unable to ignore Ku Klux Klan robes are white, too.