Stop losing customers to a cheap brand feel. Haptic branding is the deal-breaker in your product design. Fix your tactile identity before you fail.
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Design and branding in packaging

Packaging is far more than a means of protecting a product; it is a powerful tool that influences consumer perception, reinforces brand identity, and drives purchasing decisions. Effective packaging ...
The cannabis industry is growing rapidly with new brands and products popping up each day. But the only brands that will succeed in this saturated market are those with professional packaging and ...
According to the publication "Private Label Buyer," studies show that packaging of products can increase customer satisfaction, increase visibility and set one product apart from its competition. In ...
With food and beverage design, Fizz has to balance creativity with compliance to labeling regulations. Both Katie and Jasen have previously seen designers that will make a package look aesthetically ...
When a state legalizes cannabis for recreation or medical purposes, products flood the market hoping to gain an early foothold on sales, consumer preferences, and brand recognition. Companies in the ...
Fine tea brand Joe’s Tea Company has been created in an attempt to make the beverage cool again, with packaging and branding by Echo. The design agency was tasked with the creation of the brand’s ...
To stand out among competitors (consider, for example, the multiple retail channels for computer electronics), brands must convey their message distinctly. And there are few better ways to do so than ...
Oberto Brands unveiled updates to its popular Oh Boy! Oberto All Natural Jerky line, marking the largest brand overhaul in the company’s 95 year history. Spearheading the rebrand is a refreshed logo – ...