Gü's dessert packaging has undergone a redesign, spearheaded by strategy and branding agency Derek&Eric, to improve consumer ...

The colors, patterns and textures in your product packaging affect a consumer’s purchase decision. The human brain reacts ...

IC packaging has come into its own, where once traditional packaging was a “necessary evil,” today’s packaging can add significant value. There is an increase in functional density and flexibility by ...

The Army’s premier training for military packaging has a new home. The Army Sustainment Command Packaging, Storage, and Containerization Center (PSCC), located on-post at Tobyhanna Army Depot, has ...

Yankee Candle's YC Collection uses a new monogram, curved glass jars, metallic lids, and new fragrances to premiumize its new sub-brand. Coca-Cola just gave this old-school soda brand a DGAF makeover ...

Packaging has always been a balancing act. Consumer packaged goods (CPG) companies must weigh cost versus performance and market appeal versus machinability. As interest in sustainable packaging has ...