BMW’s experiment with in-car advertising points to a troubling future where connected vehicles become another way to monetize ...
With great power comes great responsibility, and BMW is using that power to beam "Spider-Man" ads into its cars. The German auto giant has been showing a banner ad for "Spider-Man: Brand New Day" in ...
What does a roughly $100,000 BMW 7 Series get you? With a few taps on the sedan’s massive touch screen, you can play Pac-Man or let the car park itself. Last week, BMW added a new feature to its ...
BMW owners have discovered that a Spider-Man: Brand New Day ad has been forcefully added to their car's infotainment system. Spider-Man: Brand New Day is the movie that none of us can escape. It's ...
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