Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. | Swoop and iSpot have joined forces to deliver ...

ISpot TV CEO Sean Muller. Looking to bring order to the Wild West of streaming TV for advertisers, measurement company iSpot.tv said it is rolling out a new set of dedicated streaming metrics.

iSpot is buying analytics company 605, the latest in a series of moves aimed at controlling the growing marketplace for counting audiences ...

ISpot acquires 605, a TV measurement and attribution company that brings iSpot’s US household footprint to 82.7 million.

TV advertising measurement company iSpot.tv acquired 605, a media and entertainment data and analytics firm founded by AMC Networks CEO Kristin Dolan.

TV audience measurement company iSpot.tv has launched a dedicated streaming measurement offering, along with a new set of metrics that it claims "empower hundreds of advertisers and publishers ...

Sports programming captured about a third of the auto industry's total national linear TV ad spend, led by the MLB (8.7%).

Using iSpot’s 40 million smart TV footprint and second-by-second attention measurement for all TV ads across linear, Fubo advertisers will have rapid insights and cross-platform context to make ...

NEW YORK—MobileFuse has announced an agreement with cross-platform measurement company iSpot.tv that will make iSpot.tv MobileFuse's preferred measurement solution. The use of iSpot’s Unified ...

Three upstart media-measurement companies — Comscore, iSpot and VideoAmp — are ready for primetime, and all other parts of the business of tracking TV audiences, according to a new audit by a ...

TV analytics firm 605, which was founded by Kristin Dolan before she became CEO of AMC Networks, has been acquired by ad measurement company iSpot.

iSpot has acquired measurement and TV attribution company 605 in a deal that will boost iSpot's measurement footprint, adding pay TV set-top-box data from 16.6 million homes. Combined with its ...