Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. | Swoop and iSpot have joined forces to deliver ...

TV advertising measurement company iSpot.tv acquired 605, a media and entertainment data and analytics firm founded by AMC Networks CEO Kristin Dolan.

With the rate of cord cutting accelerating to record levels, the news for the broadcast networks is not all bad, with daytime TV increasing its growth in ad impressions during the 2022-2023 season, ...

The TV measurement company’s ad catalog provides transparency for more than 2 million unique creative spots to date across 63,672 brands and 179 industries. This is iSpot’s first-ever MRC ...

iSpot.tv, one of a number of ad-tech upstarts vying to challenge Nielsen in the tabulation of media viewership, is acquiring 605, a company that specializes in assigning “attribution,” or ...

TV analytics firm 605, which was founded by Kristin Dolan before she became CEO of AMC Networks, has been acquired by ad measurement company iSpot.

That data will strengthen iSpot’s ability to connect audiences deterministically across linear TV and streaming on Roku. The partnership will also bolster iSpot Data Connect, its next-generation ...

Marketing TV drug ad spending plummeted in July, while AbbVie's Skyrizi regained the lead By Andrea Park Aug 5, 2025 11:40am DTC advertising TV ads drug advertising iSpot.tv ...

After debuting a global ad campaign using AI to enable for language localization, Trivago is testing two new commercials in the U.S.

Paramount Global has tapped iSpot for a new measurement tool that analyzes how consumers respond to commercials ...