Keratin treatments – the most famous being the Brazillian blow dry – are most known for being temporary straightening treatments lasting around three months. At age 19, that's exactly what I was in ...

Your hair might be trying to tell you something important about your nutritional status, but you’re probably dismissing the signals as normal aging or styling damage. Changes in hair texture, ...

To corral this list of the best texture sprays for fine hair, PureWow editors researched the most popular brands trending across the internet, from Google Trends data to social media. We also asked ...

The best curly hair products do more than style your strands. They help smooth, hydrate, and most importantly, define your curls. The spiraling shape of a coil makes it harder for moisture and styling ...

What products should you use for thick hair vs. thin hair? Shop the best expert-recommended and editor-tested products for ...