Fairfield Residential’s Aaron Donofrio and MHN’s Corina Stef on how digital marketing turns data and judgment into real ...

Digital marketing is one of the most popular and powerful ways to generate awareness, interest, and sales for your products or services. As the name implies, digital marketing is conducted via digital ...

I often hear well-established brands say things like ‘we need more data’ or ‘we need a new marketing mix model’ when talking about how to improve their marketing effectiveness strategy. However, this ...

A marketing strategy is more than a document. It’s a high-level plan that defines how you’ll connect with customers, outcompete your competitors, and grow over months or years. Your strategy informs ...