WASHINGTON (CNN) -- The screen is black and white. A little girl, no taller than the weeds that surround her, stands in a field and picks petals from a delicate daisy. She quietly counts each one.

Tony Schwartz, who helped create the memorable "daisy ad" that ran during the 1964 presidential race, has died at 84. The ad played on fears that Republican Barry Goldwater might use nuclear weapons ...

Hillary Clinton’s campaign released a new TV ad Monday recalling perhaps the most famous campaign ad in American history. The ad, “Daisy,” features the same actress and the same message as Lyndon ...

What is amazing about the 1964 “Daisy” ad — created by Tony Schwartz, who died on Sunday at 84, is that it is so etched in people’s memory, even those who weren’t even born yet. I saw it in a high ...

NEW YORK — Tony Schwartz, a self-taught, sought-after and highly reclusive media consultant who helped create what is generally considered to be the most famous political ad to appear on television, ...

One evening in early September 1964, a frightening commercial jolted 50 million Americans who were partway through watching “Monday Night at the Movies” on NBC. The ad began with an adorable ...

The Republican National Committee is up with a web ad Friday morning that ties President Obama’s position on closing Guantanamo Bay to nuclear warfare. The ad, titled “To Close it? To Close it Not?” ...

Hillary Clinton is nothing if not committed to winning this presidential contest. As she sees the clock wind down, though, Clinton has to pull out all the stops to pull out what seems like an ...

Tony Schwartz, the creator of the infamous 1964 presidential campaign ad “daisy,” died Sunday in Manhattan, according to AP. Schwartz, who started his career as a graphic designer, made political ...

SAN FRANCISCO (AP) - Revisiting a jarring television commercial from the Cold War era, a grass-roots anti-war group has remade the 1964 "Daisy" ad, warning that a war against Iraq could spark nuclear ...