Behaviour change and habit formation lie at the heart of promoting and sustaining healthy lifestyles. Interventions seek not only to initiate new health behaviours—such as increased physical activity, ...

Forbes contributors publish independent expert analyses and insights. Kevin Kruse covers leadership development & emotional intelligence. This voice experience is generated by AI. Learn more. This ...

What do a former smoker, a successful entrepreneur, and a champion athlete have in common? They’ve all mastered the art of iteration—the key to lasting behavior change. In a world of constant flux and ...

A new study has revealed how both reduced neural activity and reduced control over neural activity in the brain's prefrontal ...

Dementia doesn't just erode memory -- it also changes behavior and mental health. A study shows the brain's salience network and tau protein may be involved. When most people think of dementia, ...

Whether you want to change your own behavior or your customers’, or encourage a loved one or employee toward change, the internet is not short of suggestions. There are a million and one articles and ...

Operant conditioning is a theory that explains how behaviors are influenced by their consequences or results. It’s often used today to help people adopt new behaviors or change old habits. If you’ve ...

How many times have we made resolutions to adopt healthier habits or vowed to never engage in unhelpful ones ever again, only to chastise ourselves for failing? Then the waves of guilt and shame that ...