BMW showcases its new "Heart of Joy" control unit that will dictate how its future EVs drive and feel ...

In November 2023, BMW did M owners in Europe a solid by giving them a new centerlock wheel option. Meanwhile, North American M owners made due with largely forgettable wheel and tire options; aside ...

The BMW Vision Driving Experience may not have a particularly exciting name, but what that moniker disguises is the car's purpose: it's a test bed for BMW to show off its latest and greatest electric ...

BMW provided flights from Washington, DC, to Malaga, Spain, and accommodation so Ars could drive the iX3 and be briefed on the electric M Neue Klasse. Ars does not accept paid editorial content. Late ...