I’m not sure when it was that I first became aware of the engrossing strangeness of online ASMR culture, but I know that it was 2017 when I first fell down the rabbit hole of attempting to understand ...

For many, autonomous sensory meridian response, or ASMR, is a nauseating concept. For others, it's the answer to insomnia and anxiety, providing a free and effective treatment to help aid relaxation ...

ASMR videos - which claim to induce a tingling feeling in the viewer - have quietly become an internet phenomenon. When I was a child I sometimes experienced a pleasant physical sensation in my scalp ...

Have you ever felt a tingling sensation sweep across your head and neck as someone brushes your hair or speaks softly to you? If so, you probably fall among the 20 percent of people who experience ...

ASMR - a strange tingle in the head caused by certain sights and sounds - is a growing YouTube subculture. Now scientists are starting to investigate what the possible causes might be. Just over a ...

ASMRtists, as they are called, type on keyboards, tap on brushes and whisper gently to induce "the tingles." But is there any whisper of scientific truth to the trend? Kalyan Boruah / Alamy The ...

As a child, I loved having my friends explain math to me. It was never really about the content, but rather about how the pen traced geometric shapes and scribbled equations, how my friend would look ...