The Fader3d
Doechii is the new face of the Major League Soccer
Major League Soccer has unveiled Doechii as the face of its new “Game On” brand campaign ahead of the start of its 30th ...
Campaign US2d
MLS kicks off 30th season celebrations and league expansion with assist from Doechii
With a milestone 30th season bringing new teams, superstar players and reach as part of its Apple TV partnership, Major ...
Marketing Dive3d
Why MLS is kicking off a brand campaign around the Super Bowl
CMO Radhika Duggal detailed the strategy behind the league’s “Game On” effort starring rapper Doechii that will premiere ...
Rolling Stone3d
Doechii Reconnects With Soccer-Playing Roots In MLS Super Bowl Ad
“MLS is game on. Doechii? On. Stars? On,” she declares in the video, which splices clips of the rapper with in-game plays from Lionel Messi and 15-year-old protégé Cavan Sullivan.
Major League Soccer3d
Major League Soccer Launches new “Game On” Campaign Featuring Grammy-Nominated Artist Doechii to kick off the 30th Season
Major League Soccer (MLS) today unveiled the new “Game On” brand campaign as part of its 30th season celebration. This year’s campaign reflects the relentless energy and momentum of MLS which is the ...