ABBA's Björn Ulvaeus is testing out AI-generated music to help him partially compose a musical. “A misconception is that AI ...

Having conquered holograms, ABBA’s Björn Ulvaeus revealed that he’s writing a musical using another cutting edge (and ...

ABBA ‘s Björn Ulvaeus is proving that curiosity doesn’t diminish with age. At 80, the Swedish songwriter behind some of pop ...

ABBA‘s Björn Ulvaeus is working on a new musical using artificial intelligence. According to Variety, during a talk at SXSW ...

"The Future of Entertainment" was the topic in focus for the Swedish singer, songwriter, producer and co-founder of Pophouse ...

Björn Ulvaeus is taking another chance on artificial intelligence. “Right now I’m writing a musical, assisted by AI,” the ...

Indeed, the new, as yet unnamed and unannounced musical project is being produced by Pophouse Entertainment, the same company ...

ABBA's Bjorn Ulvaeus is making a new musical using AI and has hailed the divisive technology as "an extension of your mind".

The project represents his latest experiment in pushing musical boundaries, following the massive success of ABBA’s groundbreaking avatar show “Voyage.” For Ulvaeus, AI isn’t the creative ...

Bjorn Ulvaeus attends "The Future of Entertainment" panel discussion in London on June 4, 2025 ...

Björn Ulvaeus of ABBA revealed at SXSW London that he is writing a new musical with the help of AI, calling the technology a ...